There is an epidemic of people suffering in most of the 100 million homes across the U.S. A vast majority of homeowners in America suffer from serious comfort and health issues, and waste money in their homes because most builders and contractors do not know how to make homes truly comfortable and energy efficient.
THIS EPIDEMIC CREATES A TREMENDOUS OPPORTUNITY FOR YOU!
Here are the 3 Worst Mistakes Home Builders and Contractors make in attics that are creating this epidemic:
When a home is built, the various contractors that are hired to build the home do not speak to each other. The framers, electricians, plumbers and HVAC workers do their work, creating holes, gaps, penetrations and other opening between the attic floor and the living space. Then, the insulation contractor comes in and covers up all these imperfections with blown-in fiberglass or batts.
These penetrations in the air and thermal boundary between the attic and the living space are completely ignored! Pipe and wire penetrations, can lights, chimney chases, top plates, drop down stairs and other gaps and cracks in the attic floor are places that the air your customers paid to heat in winter can leak into the attic. Since the attic is ventilated, this air is lost to the outside. Heat from super-hot attics in the summer can migrate into the home, increasing the cooling load in living spaces. Unsealed attic floors leads to rooms and homes that are uncomfortable and difficult to heat in winter and cool in summer.
The air flowing through all these gaps and cracks deposits dirt and dust in fiberglass batts. Dirty insulation has a reduced ability to resist heat flow between the attic and conditioned areas in the home, increasing heating and cooling loads, and making people too hot in summer and too cold in wintertime. Heating and cooling systems must run longer to deliver comfort to the home, increasing fuel and electric bills and wasting peoples' money.
Plus, warm moist air leaking through these gaps and cracks into cold, winter attics condenses on the underside of roof decks, which can lead to mold. This contributes to unhealthy indoor air quality, leading to sick homeowners!
Many homes have heating and cooling systems and ductwork in their attics. Ducts in attics are a major contributor to uncomfortable and unhealthy homes. In summer, attics can be 130˚ or hotter. Uninsulated or under-insulated ducts in attics act as reheating lines. The cold air homeowners paid to cool gains heat from the very hot attic as the air moves through the ducts to the areas of the home that need to be cooled! The opposite happens in winter. Ducts act as re-chilling lines. The air homeowners paid to heat, loses that heat to the cold, cold attics as the air moves through poorly insulated duct systems to the conditioned parts of the home.
These systems are designed to produce and distribute a certain amount and temperature of air to heat and cool the home. Unfortunately, a large percentage of that air is lost along the way due to duct leakage. Up to 47% of the air your customers paid to heat or cool can be lost through holes, gaps and poor connections in ductwork. If there is an air handler in the attic, it can suck contaminates like mouse feces, mold spores and dust from the attic into the ducts. These contaminates are distributed right into the living areas, potentially causing and making it worse for allergy and asthma suffers.
Placing ducts in attics is possibly the worst decision made by builders and contractors.
Attics that are ventilated are considered outdoor space, and are very cold in the winter and extremely hot in the summer. Most attics do not have enough insulation on the attic floor to resist the movement of heat through the insulation. This makes the upstairs ceilings very hot, turning them to indoor radiant heaters during the summer. In wintertime, heated air rises to the top of the house, and conducts through the dry wall ceiling and into the attic, making it difficult to keep the air your customers paid to heat inside the home.
AN OPPORTUNITY FOR YOU TO HELP HOMEOWNERS FIX THEIR UNCOMFORTABLE HOMES! Because they are too hot in summer or too cold in winter, homeowners are going on the internet today to research, find and hire insulation contractors to add batts or blown-in insulation in their attics. Most of these "blow-and-go" contractors don't air seal and certainly don't understand duct systems and do a grave disservice to these homeowners. Even after hiring these contractors, people are still living in uncomfortable and unhealthy homes.
Insulation IndustryThe insulation industry is a 7.5 billion dollar market in the U.S. that's poised to grow over 6% year over year, hitting 10.3 billion by the year 2019. Most of this growth is being driven by the residential housing market as Baby Boomers downsize and Millennials begin purchasing their first homes, many of which are under-insulated and will need to be brought up to code.
According to a Harvard energy consumption study, approximately 65% of homes in America are under-insulated. This translates into about 77 million homes across the country that actively need insulation. Many of these homes were built prior to 1980, when only a fraction of state building codes required insulation to be installed in homes during their construction.
Attic Systems contractors are trained to identify, sell and install solutions to fix homeowner comfort and health problems, correctly. We have the marketing tools, sales process and insulation equipment to get you up and running quickly and profitably, and the on-going support and training to keep you growing.
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